Contemporary and Inventive Backpack and Duffle Bag Line Provides Maximum Mobility to New Market
SAN DIEGO – October 4, 2019 – OGIO Inc., a leading innovator of sports and travel bags, backpacks, and golf bags, announced today the U.S. launch of its most daring line yet, OGIO FUSE Collection. The cutting-edge collection includes five design-forward backpacks and duffel packs and is first of four releases from the brand’s all new 2020 Line.
Outdoor enthusiasts and daily commuters alike can now power through their day with supernatural ability. Pairing sleek design with an abundance of internal organization, FUSE brings extraordinary agility to people leading an active lifestyle. The sleek, gender-neutral line is carefully crafted from lightweight and water-resistant ripstop CORDURA fabric, perfect for the go-getter who is always on the move.
Design Director Jeff Rang on FUSE: “This collection started with what OGIO has always stood for: organization and durability. But we wanted to build on that. FUSE pushes a new way forward through streamlined design, thoughtfully selected materials, and efficient construction. The end result is a collection born for mobility without sacrificing functionality.”
Led by the FUSE 25 backpack, the collection also includes the FUSE 25r rolltop backpack, the FUSE 20 backpack, a large capacity hybrid duffle-pack, and a traditional lightweight duffel bag. The collection ranges from $79.99 – $149.99.
FUSE Backpack 25 – a lightweight, high-capacity panel loader backpack that enables users to fly through their day with loads of storage, intuitive organization, all with a streamlined design. These gravity-defying packs are suited for both daily and travel use. From the dedicated laptop compartment that holds up to a 17” laptop, to the internal document pocket and the large volume shoe tunnel all wrapped with water-resistant ripstop CORDURA fabric, this state-of-the-art pack offers everything anyone would need no matter where life takes them. Available colors: white, black, and cobalt.
FUSE Roll Top Backpack 25r – the secret weapon in any environment, the roll top design gives users adjustable capacity with lightweight performance that keeps up with active lifestyles. Available colors: white and black.
FUSE Backpack 20 – lighter and faster than your average backpack, this bag stores essentials easily with a duffel-like main zipper that lets users load and unload seamlessly throughout the day. Available colors: cobalt and black.
FUSE Duffel Pack 50 – combining the capacity of a duffel with the convenience of a backpack, this bag lets users choose how to carry it. Throw it over the shoulder with a removable cross-body padded shoulder strap, on the back with completely stowable ergonomic backpack straps, or carry it using comfort-grip handles. When it’s go-time, grab life by the duffel. Available colors: cobalt and black.
FUSE Duffel 35 – a superpowered duffel outfitted with 35 liters of storage and optimized for reliable performance for both daily use or a weekend trip. Available colors: cobalt and black.
For more information on OGIO, please visit www.ogio.com.
###
ABOUT OGIO
Founded in 1987, OGIO is an award-winning global leader in gear bag design and manufacturing, recognized for fusing performance, sports and lifestyle in every collection. Today, the company aims to make the world’s most ingeniously designed, expertly constructed and technologically unrivaled personal storage products.
The innovative brand produces gear-focused bags with durable materials, long shelf lives and a plethora of pockets for storage. In all production, OGIO operates on the pillars of organization, durability, protection, ergonomics, mobility and sustainability.
Media Contact:
Natalia Barclay, Crowe PR
nbarclay@crowepr.com
916.952.3629